Nudie Jeans Official Thailand Meeting 2012
Apr 30, 2012

Pronto Denim just had a massive Nudie Jeans party attended by Bryce Alton from Nudie Jeans Australia.There were almost 200 people in attendance to match the 200 cans of beer sponsored by Tiger Beer. And almost none of them went home empty handed because Bryce came over with a massive luggage filled with goodies. The main prize here was a crazy-awesome Lab jacket. Hall of Fade was in attendance (in spirit).

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The luggage full of goodies

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Denim competition at the event

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Surprise contestant!

What an event it was! People hung around til about 10. 4 hours of giveaways and charity. Have I not mentioned charity? To be in the lucky draw, Pronto required that attendees make a donation of any amount. 100% of that goes to an orphanage in Bangkok.

The denim contest was especially difficult to judge given the amount of denim at that event. And that Nudie Jeans baby was quite a sight. His name is Dean – the son of Pronto Denim’s owner. Cutest thing.

Check out all the photos here:
Nudie Jeans album 1, 2 and 3.

The guys at Pronto made 5 styles of collectible pins “hidden” throughout the event for the attendees to collect.

We had a booth where people could get their worn in jeans photographed to be part of this year’s Dry vs Dry 2012 competition. They were given a Hall of Fade pin after entering. Around 19 pairs total, and not all Nudie Jeans. It was also surprising that a lot of contestants don’t remember the year of purchase. Sneaky.

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Dry vs Dry 2012 is starting very soon. In the meantime – here’s a logo teaser:

denim contest


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